Socialising Leads to Opportunity

Originally uploaded by joaobambu

Over the last few weeks I have been engaging in conversation with Carlee Potter via Twitter. She has been busily working away on a new site dedicated to business women — SNOBS (social network for opportunistic businesswomen).

Carlee has already assembled some great content as a resource for career-driven women, and promises more as the site grows. The charming and erudite Paull Young shares an excellent post on using social media to grow your business relationships, and Carlee has a neat series on marketing your business on a shoestring budget.

And over the weekend, my first post for SNOBS was published in the “know it all” category (don’t know whether this refers to my article or to me). Titled “Your brand, their opinion”, it reminds business people that your brand is not necessarily what YOU think it is — it’s about the experience that others have while interacting with your products and services (and the stories they tell). Hope you enjoy it.

Oh, and don’t be a snob. Leave a comment 😉

2 thoughts on “Socialising Leads to Opportunity

  1. Wow, I only just came across this! (because I was, er, Googling my own name for research purposes).
    ANYWAY… thank you for the kind words! Hope to have you back for more contribution to SNOBS very soon.

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