A Word Makes All the Difference

I was listening to the radio on my way to work this morning and heard a couple of words that made my ears tingle! The words were "organisational renewal".

A few years ago, when I worked at IBM, I was particularly interested in "organisational change". I was fascinated by the complex play between work culture, technology, business and process … and mostly by the power of words to help implement and achieve the type of change that we were aiming for.

I like the sound of organisational renewal. I like the sense of momentum it holds and the potential for positive change that it suggests. Mostly I like the way it repositions the concept of "organisational change" which tends to sound very institutional rather than part of the life of a company.

What do you think?