When I look back over the previous week’s torrent of information, I try to find a theme that resonates with me.
I look for an idea that jumps from one medium to another, that I hope will appeal to your radar – registering a point of interest or difference.
Sure, I could go to the big blogs and pull their most read stories – but chances are you will have seen it already.
My five must-reads are of a different order – they’re from writers with a particular point of view and are less about volume and all about value.
I hope you find them fascinating!
- A couple of weeks ago, Tim Noonan had the great idea of turning our regular coffee mornings into a something that lives beyond the Friday morning. His new site, coffee casts, contains interviews with our coffee morning regulars – and is a great example of how easy it is to double the value with everything you do (there’s even one with yours truly).
- What’s that you say? You don’t have time for social media? Drew McLellan shows you how he manages to be busy, productive and social all at the same time.
- Neil Perkin is always thinking and challenging his readers. This week he explains why clever people believe stupid things. Some great insight here about behaviour and action.
- Jasmin Tragas reminds us that Nancy White is coming to town – and that when it comes to community management Nancy has probably forgotten more than the rest of have learned 😉 Check out the dates here.
- Matt Granfield digs around the latest Toyota Yaris campaign and unearths some surprising similarities with an AWARD school campaign. Take a look and judge for yourself.