The Real Value in Conferences is the People

I just got back from a fantastic couple of days at Terrapin’s Internet Show conference. It confirmed for me how powerful in-person events can be – papering over the cracks of our fragmented online connections, interactions and identities. More than once I was introduced to a person who had previously seemed more real in 140 characters than the flesh and blood person standing in front of me. And more than once did I laugh and revel in the light of a witty observation or wry comment.

 

There was also plenty of great food for thought. Rob Campbell was challenging and thought provoking. Douglas Nicol wowed us with data, mapping and analysis. Tiphereth Gloria showed how frameworks can help make sense of your digital strategy. And some great panel discussions brought the crowd into the conversation.

There were some presentations that I could not get to, but at least this one on social media measurement from Mandi Bateson is online.

Measuring social media success

View more presentations from Mandi Bateson

I’ve even uploaded a selection of the photos I took during the sessions. More can be found on instagram. And you can also check out my presentation – on the business of being social on Slideshare (and embedded below).