I like the central theme running through this presentation by Jason Cranford Teague – trust. And while the focus is on design – mostly web design as it turns out – these nine core principles can so readily be applied to any business or communication challenge. They can be applied to advertising. To social media. To storytelling. To literature.
So as you are browsing through this presentation (and yes, the 100 odd slides will slip by quickly), think about your particular business challenges in light of the nine principles. Consider the changes you need to make in your current work patterns to deliver on each principle. And if you dare to, write down one thing you WILL do for each of the next nine days – taking one principle per day.
And I’d love it if you’d also go one step further – to write a blog post about what you are doing. Each day. Nine blog posts. You know you can do it.