If only all TV advertising could get the message across so eloquently and powerfully. Lovely. You can also join the Facebook group – and even though this was made for the Sussex Safer Roads Project, the message is universal. Wear your seatbelt. Embrace life.
Via Tim Longhurst.
OMG, how much do I love that ad! Simple, yet incredibly powerful and effective without the overdone idea of showing real crash victims, gore and shock tactics.