Over the last few weeks I and my fellow Z-listers have watched as our Technorati rankings start to drop. First it was a few places here and there, but then, slowly but surely, there were larger drops … 50, 100 … more.
It was great while it lasted, and it really did provide a lot of blogs with some great exposure. But as with all things web 2.0 … the network waits for no-one. Now we look to see which ripple comes next — wondering whether we can surf it like a wave — or wondering even whether there is a desire to do so. Makes you think about what is important … fleeting fame and rankings? Community? A few extra emails? Or the chance to meet up with some of the people behind the words?