Hi, I’m Gavin – How Do You Tell Your Personal Story?

What do you say when you introduce yourself to someone? How do you speak and how do you make eye contact. How firmly do you shake hands? When you meet face-to-face there thousands of data points and impressions being captured by the people you are meeting. Some are visual. Some are tonal. And yes, some are olfactory. But what do you do online? How do you tell...

How We Hire in a Social Media World

As soon as I know I am scheduled for a meeting I do a search on the people that I am meeting. I’ve been doing this for years. But these days, I am finding much more information – personal, professional and social. There are Facebook accounts and pages, blogs, Twitter accounts, articles, pictures, movies and even LinkedIn recommendations. It’s a jumble – but if...

Find the Gaps in Your Work Profile

I am always on the lookout for cool alternatives to the standard resume. Most, unfortunately, require a great deal of effort and creativity. And while the best of these really do showcase the skills of particular people (especially designers), what about non-designers? What about the design-challenged? Well, vizualize.me may well be the answer. After signing up...

Changes to LinkedIn Social Advertising

Remember when we found out that Facebook had claimed ownership over all the images, content, links etc that you uploaded? Remember the outcry? Well it appears that LinkedIn have made a similar change to their terms of service. This change – which defaults to an approval – allows LinkedIn to use your image and/or your name in social-based advertising. This means...

Infographic Bonanza

In the last 12 months there has been an avalanche of infographics produced and consumed. They can not only be a useful way of explaining complex processes and situations, they are also easy to share and are ready-made for a content hungry audience. But have you tried to create an infographic? They are challenging! You need to establish your messaging and...

The Very Unofficial Facebook Privacy Guide

One of the inspirations for the Age of Conversation books that Drew McLellan and I have been publishing over the last few years is the concept that we are smarter than me. And every day, I see yet more evidence of this … that someone, somewhere out there has an insight, a piece of knowledge or a “social object” that perfectly solves a problem. As a case in...