Hack the Hacker: Using Analytics to Respond to Cyber Security Threats

When your computer network, PC or laptop is compromised you know you are in for a world of pain. Not only do you face significant down time, there are additional problems: Identity theft – have stored passwords been harvested and shared via dark nets like 4chan? Credit card fraud – have your credit card details been sold in a bulk lot online? Business...

Does Your Personal Brand Make You Look Like an Idiot?

I can remember advertising for new employees a few years back and being overwhelmed by the number of resumes that would be delivered. We had one job opening and there would be hundreds of applications. It was daunting and depressing. Somewhere in that massive pile of paper was my next team member. I just didn’t know where. The profiles that stood out from the...

Forget Data. Let’s Talk Revelation

I love data. I love the way that it can be collected, crushed, crunched and reported. I love its beautiful, malleable nature and the way that it sticks incongruously to information. I particularly love the way that data can be wrestled into shape to yield an answer. Years ago, I was able to accurately predict a corporate takeover through the harvesting of...

Cyber Security is Now an Important Part of Your Brand

In workshops, presentations and executive briefings, I continue to push one clear message. Experience is the Currency of Your Brand. This new consumerverse that we have found ourselves in goes beyond the simple notion of being “customer centric” – to the heart of what it means to be invited into the lives of our customers. For no matter whether we are engaging...

When Your Dev is the Centre of Your Universe

I like to think that when I ran a digital agency that my team loved me. I like to think that my demands were, for the most part, not unreasonable. Or that my scoping and project planning came close enough to achievable. But I also know that my expectations would sometimes be unreasonable. Or that “going above and beyond” really did mean going to the CEO’s...