You Owe the Companies Nothing

Stan Johnson shares this great rant from Banksy on advertising and advertisers in our society. It’s a little Cluetrain-esq with a more activist angle. Take a read. Does he make a fair point? I’m interested to know your point of view … not because it’s inflammatory or because I have a vested interest. How does it make you feel as a CREATOR of content and a...

Join Me at Internet Show Melbourne

Every now and then, a conference comes along that I’d really like to attend. For me, these conferences aren’t JUST packed full of great speakers – it’s also about the audience. I try to think through WHO will attend, what they will bring to the conference and the potential topics that we could discuss during the event, at ad hoc tweetups and so on. With that in...

It’s Not About the Logo. It’s About the Experience

When you work day-in, day-out in, on or for a business, it’s easy to get caught up. After all, every working moment you are absorbing the brand experience, drinking the kool-aid, deflecting and spouting management-speak and trying that little bit harder to humanise the brand. But what you end up with is the inside-out view. And what we really need … what we...

How to Rock an Audience

When I studied theatre, I fell in love with the practice of directing. I loved doing the research – the dramaturgy – into the play or performance pieces we were studying. I was fascinated with the potential and challenge of interpretation. But most of all, I was captivated by the process of performance – of what it took to coach, cajole, push and nurture people...

Time for a U-Turn?

The 2012 season of Vibewire’s #fastBREAK series gets underway on February 24 – with the topic U-Turn. fastBREAK is a monthly series of rapid-fire interactive talks held on the last Friday of each month from 7:45-9:00am at Sydney’s Powerhouse Museum. Each event has five young industry leaders from various sectors exploring the question or topic of the month....