LinkedIn is B2B’s Gateway to Social Media

While many businesses hesitate to “adopt” social media, many business people are already heavy users of social media sites. Sometimes they don’t even notice it. The ubiquitous success of LinkedIn is proof that even the most reluctant technology user can be enticed into the Web 2.0 space. Clearly LinkedIn have a great value proposition: Allows...

Friday Folly

This brilliant piece courtesy of Lauren. Actually I don’t know if this is folly, lunacy or brilliance. It is even better that the link does not...

Words and Prayers for Arun

Personal tragedy touches us all at some stage … but nothing ever prepares us for the devastating impact that comes with the loss of a loved one. And the effects of this ripple out beyond the immediate family — circles of friends, extended family members, work mates, colleagues and even casual acquaintances feel the sad touch of loss. This week, Arun...

Cluetrain @ 10: The Video

I wrote briefly on the one day conference on the Cluetrain Manifesto @10, and was hoping that, at some stage, the presentations would be shared. So I am pleased that this presentation by Doc Searls is now available on blip.tv. Hopefully more will...

Bank Turns Its Back on Lifetime Value? Which Bank?

DSC0195601 Originally uploaded by freddoslife It was exciting. Truly exciting. The tall man with short, dark hair leaned down over my desk and put something small and dark on my desk. I looked closely. It was a grey book with black writing on the front. The book itself, sat neatly in a plastic sleeve — clear on the front and a bright green on the back. A...